My day job as a graphic designer and marketer has allowed me to design with type on a much larger scale than in the workshop. Before this project, billboards, an 18-wheeler trailer and light rail train wraps have been the largest graphics I’ve designed. This towering banner measures 60'x16', twelve feet taller than the typical billboard is long. The aluminum framing went up first, taking an entire day of endless drilling and bolting into the brick wall. The next morning, the banner was hung with special clips spaced at six-inch intervals along its edges. The crew started with the very top edge (right photo), hanging the banner like a huge rolled up window shade. Then, one by one, they hammered the clips tightly into the frame pulling the material taught side to side as they unrolled the banner slowly, foot by foot. After three hours of installation, the front of the building had been visually transformed.